When we are walking Gus or Tigger on the local Lakeland Fells these socks are our go to bit of kit. After all we don't want blisters. Gus wouldn't be happy if we had to cut our, sorry his walk short.

Besides it's natural silky feel and softness, merino wool is also able to hold colour really well, which makes the shades in our It's A Dog's Life sock collection even brighter and pin sharp.

These colourful socks add life to any clothing combination, and are so comfortable too, with double stiched toes for smooth seams, plus It's A Dog's Life inherent antibacterial and hypoallergenic properties of the merino wool will help to keep your skin healthy and fresher for longer.

It's A Dog's Life Merino Socks are able to keep an even temperature and absorb more moisture thsn cotton, so your feet stay drier too.